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Journal — Pence 1979 Spring Summer 2019
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Pence 1979 Spring Summer 2019
Video Campaign

Designed by Dora Zecchin, the Spring Summer 2019 collection draws inspiration from the unspoiled paradise of African landscapes and the picturesque colours of their sunsets.

Africa is a concept, an emotion imbued with infinite silence, where the eye perceives clear, crisp, clean colours that seem to brighter than usual. It is an explosion of red, purple, yellow, blue and orange; the power and beauty of nature in a unique and exciting scene.
The stylistic trend is “a-gender” and well suited to the contemporary man and woman who recognize themselves in Pence 1979. The mood is lighthearted with a nod to colonial style and a preference for khaki and ecru gabardine. The shapes are relaxed and the garments are reminiscent of safari style.

Textiles are once again the protagonists with varied and diverse treatments. Yarn-dyed with a special houndstooth jacquard design, cotton-linen, but also premium double canvas woven in shades of ecru and micro-worked fabrics with imperceptible stripes on a slightly iridescent base. Linen is irreplaceable for the most extreme temperatures, blended with cotton or 100% linen garment-dyed versions in classic check or striped patterns.

The Pence 1979 man loves trench coats, shirts, waistcoats and deconstructed jackets, must-have items for a contemporary colonial look. For the woman with sometimes androgynous traits there are ample skirts and trousers, dresses with relaxed shapes and shirts with balloon sleeves. It is a Spring Summer collection that plays with embellishments and embroidery for sweatshirts and t-shirts in Japanese jersey decorated with “party monkeys” and “Ndebele” dolls.

Indigo canvas is featured in the Pence 1979 capsule collection for very lightweight trousers and jackets. The focus is on the special denim canvas 5-pockets offered in shades of orange, purple and mud.
Pence 1979 also follows the logo trend by placing their logo on unisex t-shirts available in six different must-have colours.

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